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VHH Unveils Murals & More - A Walk of Art

Murals and More A Walk of Art Trail

(Harrisburg, PA | May 2, 2022)  --  Visit Hershey & Harrisburg (VHH) announced today the launch of Murals & More – A Walk of Art. “Murals & More” is a free mobile passport with audio-guided tours of two suggested routes in Harrisburg that highlight a variety of murals, monuments, and art.

“When you walk through Harrisburg, examples of artistic creativity and collaboration are everywhere,” said VHH President & CEO Mary Smith. “We loved the idea of creating suggested routes that allow visitors to not only see a variety of artwork within a few hours, but also learn about the artists and inspiration for the work through audio clips on the passport,” Smith says.

Smith praised the work of Sprocket Mural Works, a non-profit working to enhance communities through art and the organization behind many of the murals featured on the Walk of Art. “Throughout the process, we worked with Sprocket to identify ways that VHH could incorporate a number of existing murals into a series of walkable routes that would also highlight local art havens like the Susquehanna Art Museum, Nyeusi Gallery, and the PA Capitol Building,” said Smith. “Sprocket’s done incredible work to leverage both local and nationally-sought-after artists to create these sensational public works of art, and we are thrilled to be able to offer a program that help to raise awareness about murals and other artwork and monuments throughout Harrisburg,” Smith continued.

Visitors can sign up for the mobile passport and add it to their phone’s home screen. The free passport features location information about each stop along with audio overviews of the artwork, monuments, and museums.  At each stop, passport users are encouraged to use the check-in feature. After 14 check-ins, they’ll earn an art-themed prize. 

While “Murals & More” may be primarily centered on free, public art, it’s designed to have a positive overall effect on local economic impact to the City of Harrisburg. “Every project VHH develops is a piece of the overall tourism puzzle in the Hershey Harrisburg Region,” said Smith. By encouraging people to take part in a walking tour, they’ll be passing restaurants, attractions, and other small businesses that can also benefit from extra foot traffic in the city,” Smith said.

“Murals & More” is the latest addition to a collection of VHH Trails and Experiences designed to package certain themes within the region’s many tourism assets in a way that makes it easy for visitors and local residents alike to navigate a tailored set of experiences. Other Trails and Experiences include:

  • Brew Barons Beer Trail
  • Chocolate & More Sweet Treat Trail
  • Adventure Trail
  • The Black Travel Experience

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Visit Hershey & Harrisburg Media Contact
Allison Rohrbaugh | Director of Communications & Content
allison@hersheyharrisburg.org |Cell 717-580-9396 | Desk 717-231-2980

ABOUT VISIT HERSHEY & HARRISBURG
Visit Hershey & Harrisburg (VHH) is the official non-profit 501c6 partnership-based Destination Marketing Organization serving Dauphin County. Visit Hershey & Harrisburg is responsible for developing and executing comprehensive sales, marketing, and communication programs to compete for leisure, business, group, and sporting event travel market segments among leading and national destinations. VHH seeks to generate economic growth and stability through the marketing and promotion of travel to the Hershey Harrisburg region and to coalesce, develop, and expand its hospitality industry, products, and workforce.

Author: Allison Rohrbaugh | Visit Hershey & Harrisburg