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Economic Impact Report for Events in Q2 =$20 Million

Published: Jul 16, 2015

New economic impact report shows the Top 7 Meetings and Events held in association with HHRVB's sales & client services generated an estimated $20 million for the regional economy and attracted approximately 76,000 people to the region between April – June in 2015 (Q2). Tourism Officials project the economic impact from events this July will beat entire Q2 numbers thanks to Mennonite World Conference & Mecum Auctions.

 

HARRISBURG (July 16, 2015) – The Hershey Harrisburg Regional Visitors Bureau (HHRVB) today released an economic impact report showing the Top 7 Meetings and Events held in association with the organization’s sales efforts or client services during the second quarter of 2015 generated an estimated $20 million for the regional economy and attracted approximately 76,000 people to the region between April – June in 2015. Tourism Officials project the economic impact from events this July will beat entire Q2 impact numbers thanks to Mennonite World Conference & Mecum Auctions.

SPOILER ALERT: The bureau report also included projections that July’s economic impact for events will exceed the entire Q2 results with two of the bureau’s Top 5 Economic Impact Events in 2015 taking place this month at the PA Farm Show Complex & Expo Center. According to the report, Mennonite World Conference (ranked #4 Economic Impact/ #15 Attendance) and Mecum Auctions (ranked #5 Economic Impact/ #6 Attendance) will generate $22 million for the region.

Q2 Top Events in HHR (April – June 2015) 

PA State Bowling Association (PSBA) Championship - Link

April 11 – June 21, 2015 (11 weekends) - 76th Annual

ABC Lanes East in Harrisburg, PA & ABC West in Mechanicsburg, PA

Noteworthy: This is a one-time event in this area but is the organization’s 76th Annual Event.

Estimated Attendance: 10,000 (includes 1,500 teams x 5 bowlers + attendees)

Estimated Economic Impact: $1.5 million

RANK 2015: #21 Economic Impact / #11 Attendance

 

Keystone Regional Volleyball Girls Zonal ChampionshipsLink

May 1 – 3, 2015

PA Farm Show Complex & Expo Center, Harrisburg, PA

Estimated Attendance: 7,800 (includes 200 teams)

Jobs Supported: 1,141

Estimated Economic Impact: $2.2 million

RANK 2015: #18 Economic Impact / #16 Attendance

 

Christian Homeschool Association of Pennsylvania (CHAP) - Link

Annually – May (May 8 & 9, 2015)

PA Farm Show Complex & Expo Center, Harrisburg, PA

Estimated Attendance: 10,000 (includes 150+ vendors)

Jobs Supported: 1,141

Estimated Economic Impact: $2.2 million

RANK 2015: #17 Economic Impact / #12 Attendance

 

FIRE EXPO - Link

Annually – May (May 13 - 18, 2015 – 42nd Annual)

PA Farm Show Complex & Expo Center, Harrisburg, PA

Estimated Attendance: 18,000

Jobs Supported: 2,457

Estimated Economic Impact: $5.7 million

RANK 2015: #9 Economic Impact / #7 Attendance

 

The Color Run Link

May 30, 2015 – 2nd Annual

Giant Center, Hershey, PA

Noteworthy: New in 2014

Estimated Attendance: 25,000

Jobs Supported: 1,605

Estimated Economic Impact: $2.5 million                                                   

RANK 2015: #16 Economic Impact / #4 Attendance

 

NSCLA – National Scholastic Club Lacrosse Association Select Showcase - Link

June 19 - 21, 2015

Lebanon Valley College, Harrisburg, PA

Estimated Attendance: 3,000 attendees

Estimated Economic Impact: $1.8 million

RANK 2015: #20 Economic Impact / #21 Attendance

 

US Junior Nationals Hershey Showcase - Girls’ Basketball TournamentLink

Annually – June (June 27 – 30, 2015 - 14th Annual)

PA Farm Show Complex & Expo Center, Harrisburg, PA

Noteworthy: 15th Anniversary in 2016. This event has been sold out the past 7 years with over 220 teams in 2013 & 2014. This is a Division II/III/NAIA/JC college coaches viewing event that had over 60+ college coaches in attendance the last 2 years.

Estimated Attendance: 2,000 including 250(+) teams

Jobs Supported: 893

Estimated Economic Impact $2.3 million / $3.7 million

RANK 2015: #13 Economic Impact / #23 Attendance

 

JULY 2015 - Top Events in HHR                           

SUMMARY

Total Events = 3

Total Attendance = 30,000

Total Economic Impact = $25 million

 

The American Legion Department Convention – New in 2015 Link

Annually for 3-Years - 2015, 2016, 2017 (July 9 – 12, 2015) 

Hilton Harrisburg (including Crowne Plaza and Radisson), Harrisburg, PA

Noteworthy: New in 2015 with 3-year commitment.

Estimated Attendance: 800

Jobs Supported: 250

Estimated Economic Impact $1 million /// $3 million total for the 3-year deal.

RANK 2015: #14 Economic Impact / #24 Attendance

 

Mennonite World Conference - Link

July 21-26, 2015

PA Farm Show Complex & Expo Center, Harrisburg, PA

Noteworthy: This is a new one-time event in the region, but it’s the organization’s 16th Worldwide Assembly.

Estimated Attendance 8,000

Jobs Supported: 2,308

Estimated Economic Impact: $11.6 million

RANK 2015: #4 Economic Impact / #15 Attendance

 

Mecum Auto AuctionLink

July 30 – August 2, 2015 – 2nd Annual

PA Farm Show Complex & Expo Center, Harrisburg, PA

Noteworthy: New in 2014

Estimated Attendance: 20,000

Jobs Supported: 2,513

Estimated Economic Impact $10.5 million

(Above impact number excludes car sales of $21 million and any sales tax for cars sold to PA residents.)

RANK 2015: #5 Economic Impact / #6 Attendance

 

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MEDIA INTERVIEWS                                                                              

Mary Smith, President & CEO of the Hershey Harrisburg Regional Visitors Bureau is available for media interviews regarding the contents of this news release. Please try to make interview requests at least 12-hours in advance. The bureau will make every effort to accommodate all interview requests. Contact Rick@HersheyHarrisburg.org or cell 717.884.3328.

ABOUT THE HERSHEY HARRISBURG REGIONAL VISITORS BUREAU

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The HHRVB is the official non-profit partnership-based Destination Marketing Organization (DMO) leading economic growth for Pennsylvania’s Hershey & Harrisburg Region through destination marketing and tourism development. The organization, accredited by Destination Marketing Association International (DMAI) since 2010, is committed to actively marketing the tourism assets in Dauphin & Perry County to business and leisure travelers both domestic & international. The bureau also leads regional sales efforts to attract meeting & event organizers, sporting event producers, and group tour leaders. For more information go to VisitHersheyHarrisburg.org or call 877-727-8573. Media can use #HHRVB and #HHRVB4Media when tagging stories and social media posts related to the region.

Author: Rick Dunlap

Public Relations Director
Hershey Harrisburg Regional Visitors Bureau
3211 North Front Street, Suite 301 A, Harrisburg, PA 17110
Rick@HersheyHarrisburg.org
Rick's Twitter 
Cell: 717.884.3328

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